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Planning and Development

Peacocok Lane Case Study

Peacock Lane Case Study

Find out how Proteus innovatively managed the communications regarding major road works for a housing development...

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With any major development project, such as housing or waste management facilities, there will be local communities and stakeholders that have an intense interest in the proposals. Getting communications right with these audiences is essential in order to deliver a project on time and to budget.

Preparing an extensive audit of political and community opinion formers is key to Proteus’ communications approach to planning issues. Our targeted programmes predict and then manage the likely reaction of community groups, stakeholders and the media. Determining the appropriate communications tools and routes for the different audiences is crucial and we do not believe in ‘off-the-shelf’ communications.

Proteus’ experience in planning and development communications spans sectors such as quarrying, waste management, chemicals, retail and housing. Our communications plans have helped to secure more than £3 billion worth of development with robust and measurable impacts on both the media and local communities’ acceptance of projects.